Culture Interviews
Below a series of interviews with leading organizations on Culture and Digital Transformation.
From Founders to CHRO’s and CMO’s, from feisty start-ups to global enterprises, these organizations recognize that no organization can transform without an engaged and adaptive culture.
Enjoy this collection that includes Microsoft, Southwest Airlines, IKEA, Starbucks, L’Oreal, GE, Globant, Coca-Cola among others.
Market : UK
SECTOR : Financial Services
CEO David Brear discusses how the legacy financial services players are being disrupted by organizations whose cultures are naturally more agile and nimble.
MARKET : CANADA
SECTOR: CONSUMER GOODS
Chief Marketing Officer Stephane Berube discusses the entrepreneurial spirit that informs both the L’oreal culture and the Digital Transformation of this 110-year global beauty giant.
MARKET: CANADA
SECTOR: MEDIA
EVP People and Culture Cheryl Fullerton discusses how the deep disruption of the media landscape has accelerated Corus’ Digital Transformation and has required a radical re-evaluation of their People and Culture strategies.
MARKET: CANADA
SECTOR: TECHNOLOGY
Head of Human Resources Cherize Mendoza talks about the profound impact of CEO Stay Nadella’s “Growth Mindset” has driven a cultural transformation at Microsoft and lead to the most explosive growth of shareholder value in a decade.
MARKET: CANADA
SECTOR: RETAIL
Director Marketing & Digital Experience Lisa Mazurkewich talks about the critical balance of Culture and Digital Experiences when crafting the optimal consumer experience at the world’s most iconic coffee retailer.
MARKET: CANADA
SECTOR: FINANCIAL SERVICES
Lorne Rubis, Chief Culture Evangelist, and Shahzia Noorally, Senior Leader Talent Acquisition, discuss the unique challenge of competing against Canada’s Top 5 banks and building a fully-digital start-up culture within a organization heavily regulated by the government.
MARKET: UNITED STATES
SECTOR: AVIATION/TRAVEL
Managing Director of Culture Cheryl Hughey digs deep into Southwest’s storied Culture and why a Culture of “Expectations” drives every employee to deliver their world-class service. Also a great case study in the power of Culture during a merger.
MARKET: CANADA
SECTOR: FINANCIAL SERVICES
Chief Strategy Officer Gaurav Singh talks about the “Digital First” roots of Tangerine Bank (formerly ING Direct) and how a deep commitment to nurturing that Culture has ensured Tangerine’s continued success in the Canadian market.
MARKET: CANADA
SECTOR: TECHNOLOGY
SVP of People & Culture Ashira Gobrin delves into how a burgeoning, and hyper-successful, start-up can create a deeply cohesive Culture that is as creative and entrepreneurial as the SMB customers it serves.
MARKET: HONG KONG
SECTOR: CONSTRUCTION/PROFESSIONAL SERVICES
Head of Digital Transformation Penny Murphy discusses why building an agile Culture in a region as complex and evolving as Asia is core to the success of Arcadis in the region. Intriguing discussion on how to embed a sustainability and transformation agenda at the centre of a global organization.
MARKET: CANADA
SECTOR: TELECOMMUNICATIONS
Jim Little, Shaw’s EVP, Chief Marketing & Culture Officer and Dan Markou, SVP, People & Culture discuss the critical bond between Marketing and Culture and how critical Digital Transformation and Customer Experiences are for a 21st Century organization.
MARKET: CanadA
SECTOR: CONSUMER GOODS
VP of Integrated Marketing Communications, David Allard talks about how the world’s most iconic brand is transforming its operations and world-renowned marketing efforts to lead with a Digital First orientation.
MARKET: CANADA
SECTOR: TECHNOLOGY
Founder Mark Organ talks about the critical need for Culture to be lead by an aligned Executive Team and how he aspires to have a Culture that is so admired that it becomes a bona-fide tourist attraction.
MARKET: CANADA
SECTOR: TECHNOLOGY INCUBATOR
Krista Jones, Managing Director, Intelligent Enterprises discusses how driving world-class innovation for the next generation of governments, not-for-profit and for-profit organizations will require a more fluid and experimental attitude to culture and organizational design.
MARKET: UNITED STATES
SECTOR: TECHNOLOGY
CEO Terry Waters and consultant Michael Leckie discuss how to build an organizational from scratch and how to engage Private Equity firms on the importance of Culture as part of your organizational growth plans.
MARKET: CANADA
SECTOR: CONSUMER GOODS
Digital Transformation and eCommerce Leader Lee Beech describes the aggressive transformation of Nestle’s marketing and consumer data analytics functions to create a more digitally-driven consumer packaged goods organization.
MARKET: UNITED STATES
SECTOR: BEVERAGES
Alexis Smith, Director Employer Branding and Digital at Anheuser-Busch discusses the critical requirement to build a transformative employee experience to build a talent “magnet” and to transform a century-old brewer into an agile Digital leader.
MARKET: UNITED STATES
SECTOR: PROFESSIONAL SERVICES
Chief Heart Officer Claude Silver talks about her mission to put heart and compassion at the centre of Vayner Media and how that mission has a created a culture renowned for creativity and agility.
MARKET: CANADA
SECTOR: INSURANCE
SVP Human Resources Mark Edgar discusses how a 300-year old Insurance organization’s culture of radical Executive Transparency has built an organization with a steely ambition and enviable reputation among its customers.
MARKET: CANADA
SECTOR: PROFESSIONAL SERVICES
Matt Di Paola, Sid Lee’s Partner of Innovation explains how the unique French-Canadian heritage of Sid Lee has created a Culture that attracts “makers & builders” and nurtures a fierce entrepreneurial bent.
MARKET: CANADA
SECTOR: RETAIL
Johnny Russo, Associate Vice-President eCommerce and Digital Marketing at one of Canada’s most iconic retailers explains how Digital Transformation, with an obsessive focus on enhancing Customer experience, has reoriented the operations and success of the organization.
MARKET: UNITED STATES
SECTOR: PROFESSIONAL SERVICES
Chairman and CEO of OgilvyOne Brian Fetherstonhaugh discusses the difficulty of evolving an embedded Culture and the daily rigorous Executive commitment required to build a truly world-class organizational Culture.
MARKET: CANADA
SECTOR: HEALTHCARE
Jay Goldman, Managing Director of Klick’s business venture Sensei Labs discusses how the Culture journey of Klick Health drove their global success and laid the groundwork for the NYT bestseller “The Decoded Company”
MARKET: CANADA
SECTOR: HEALTHCARE
Mark Jordan, Director, Digital Projects breaks down the Cultural Transformation at the internationally-recognized Sick Kids Hospital and how that is leading to a reinvigorated and entrepreneurial organization.
MARKET: CANADA
SECTOR: INSURANCE
Chief Marketing Officer Michael Shostak discusses the critical Culture transformation required to reorient a 145-year old Insurance company into a digitally-driven organization with unprecedented market success.
MARKET: UNITED STATES
SECTOR: TECHNOLOGY
Katie Burke, Chief People Officer, talks about HubSpot’s famous Culture Manifesto and how it drives a fun and fanatical customer-first orientation across the entire global organization.
MARKET: ARGENTINA
SECTOR: TECHNOLOGY/PROFESSIONAL SERVICES
Founder and Chief Technology Officer Guibert Englebienne discusses how one of Argentina’s most famous “unicorns” built their enviable Culture through a relentless focus on empowerment and organizational resilience.
MARKET: SWEDEN
SECTOR: RETAIL
Global Chief Digital Officer Barbara Martin Coppola discusses the entrepreneurial culture at IKEA and how that attitude to risk-taking allows IKEA to “create a better every day for the many people”
MARKET: CANADA
SECTOR: TRAVEL
Chief Innovation Officer Alfredo Tan discusses how to nurture innovation inside a beloved Canadian culture leader. Interesting debate on the role of sub-cultures as a catalyst for wider organizational change.
MARKET: UNITED STATES
SECTOR: FINANCIAL SERVICES
Chief Innovation Officer Patrick Sells opens up about the critical need to establish a robust identity and distinct values at US community bank Quontic. With their unique attitude, performance-driven culture and innovative business model, Quontic is rapidly becoming a “Bank To Watch” in the US.
MARKET: UNITED STATES
SECTOR: FINANCIAL SERVICES
President and CEO Jill Castilla documents the long and difficult turnaround of Citizen’ Bank of Edmond. From near bankruptcy to billionaire Mar Cuban’s trusted banking ally for delivering the US economic stimulus programs, Jill credits a commitment to culture that drove the bank’s turnaround.
MARKET: UK
SECTOR: SOFTWARE TECHNOLOGY
SVP European Development Wendy Muirhead discusses how the Future of Work has been accelerated by COVID and how Ceridian’s mantra of “Makes Work Life Better” drives the culture of innovation at the global HR platform
MARKET: UNITED STATES
SECTOR: MANUFACTURING
CHRO Rhonda Spencer outlines how Barry-Wehmiller have built a globally-renowned culture where “Everybody Matters”. From the commitment of CEO Bob Chapman to a Leadership Team that believes your culture is best defined by how the edges of your company act on your worst day, Barry-Wehmiller is a Masterclass in culture development.
MARKET: UNITED STATES
SECTOR: HEALTHCARE
Christopher Lind, Head of Global Digital Learning, details the enormous transformation and opportunity of Learning & Development at GE Healthcare. We explore how L&D is critical for any Transformation and how the need to “unlearn” is probably the most important challenge facing any organization at this time.
MARKET: CANADA
SECTOR: FINANCIAL SERVICES
CEO Eric Dillon discusses how the unique structure and mission of Conexus has allowed the credit union to pivot and grow during the pandemic. With an orientation on agility, and a singular focus on customer service, the Conexus culture has enabled the organization to become a technology incubator and a venture capital accelerator.
MARKET: SWITZERLAND
SECTOR: PHARMACEUTICALS
Corporate Change Catalyst Hemerson Paes discusses the significant transformation at Pharma giant Roche. With a focus on doubling patient impact and reducing inefficiencies in the healthcare ecosystem, Roche is boldly reappraising its organizational design and investing heavily in network mapping.
MARKET: IRELAND
SECTOR: TECHNOLOGY
CEO John Goulding opens up about building a collaborative culture inside a rapidly-growing start-up and how critical it is to establish “what great looks like”. As Workvivo builds market leadership as the corporate collaboration platform, John discusses the “Future of Work” and how critical elements like belonging and familiarity will be for corporate cohesion.
MARKET: GERMANY
SECTOR: TECHNOLOGY
Chief Customer Officer Marc Havercroft of SAP SuccessFactors reveals the culture transformation underway inside the 115,000 employees of SAP as the organization evolves to the cloud. We also discuss “The Great Resignation” and why US client Cargill personifies the best of 21st Century culture leadership.
MARKET: UNITED KINGDOM
SECTOR: HEALTHCARE
Nicolas Petit, Senior Director Culture Transformation at GSK Vaccines, discusses how the healthcare giant leveraged Organizational Network Analysis to identify culture catalysts for their global transformation. Leveraging this trusted group allowed GSK to accelerate their culture journey at an unprecedented time.
MARKET: CANADA
SECTOR: MANAGEMENT CONSULTANCY
Van Zorbas, Chief Culture and People Officer, Deloitte Canada and his counterpart Neil Hunter, Chief Culture & People Office, Workplace Experience discuss how the management consultancy is leading their culture transformation with a focus on Purpose. Amidst The Great Resignation, this focus on “impact that matters” has become critical
MARKET: UNITED STATES
SECTOR: MANAGEMENT CONSULTANCY
Victoria Pelletier, Managing Director CEO Transformation delves into the rapid transformation required by CEO's and Boards of Directors in the new world of work. Amidst “The Great Resignation” topics like talent, ESG, Purpose are becoming more critical and requiring a more cogent culture strategy.