AI has created an obsession with organizations that are synthetic. The future demands cultures that are elastic. Astute leaders need to build elastic and synthetic as their competitive advantage.

AI offers the allure of significant transformation. For business and society. Only if we don’t repeat the hard lessons learned from our Digital Transformation journey.

Globally business leaders are taking a "wartime" approach. Cutting investments. Hoarding capital. There is an alternative. Unlock your corporate culture before you lock down your spend. Here's how.